Samlip's bakery business has been leading the development of the Korean baking industry for over 80 years since its founding in 1945. Samlip, which has grown alongside the nation's dietary habits and created many popular, steady-selling products, continues to lead the bakery market with its baking technology and quality innovations.

With a dominant share of over 70% in the mass-produced bread market, Samlip is the undisputed number one in retail bakery.